A. In early 2021, your Personal Web Page took on the look and feel of the USANA.com website with some additional features, like the ability to share your story, include social media links, and share your favorite products. This means your site will always be up to date with the latest USANA information, products, and promotions and will require very little to no maintenance on your part. Updates like these are necessary to maintain brand consistency and to ensure we are meeting our legal and regulatory compliance standards across markets. We also found that conversion rates—the rate at which someone coming to your site ultimately makes a purchase—were significantly higher when business owners used the updated USANA.com website.

Q. How does my Personal USANA.com Website work?
A. Your Personal USANA.com Website works with something called “cookies.” A cookie is information saved by the web browsers . When a customer visits your website’s homepage, the site places a cookie on your customer’s web browser so it can recognize your customer’s device—their computer, tablet, or phone—in the future. This cookie tells USANA that this customer is connected to your business, which means if the customer purchases a product or decides to enroll in the business, they are part of your organization. Once a customer has made an initial purchase, their customer ID is tied to you permanently for any future purchases. This means that as long as they sign in to complete future purchases, these future purchases will be attributed to you, no matter how they get to USANA.com and shop.

Additionally, if a customer comes to your site, decides not to make a purchase, but returns to the site later—even if they just type in “USANA.com”—the site reads that cookie to remember the customer is connected to you from their last visit.

There are a few rules about how cookies work:

• Cookies are connected to your Personal USANA.com Website URL, Share Lists, or product Share Links. Always send customers to your main website landing page or to the unique links created from Share Lists or Share Links.
• The newest cookie overrules any older cookie. For example, let’s say a customer visited Associate A’s Personal USANA.com Website in January but didn’t make a purchase. Two months later, the customer meets Associate B. Associate B makes a connection with the customer, asks about their needs, makes a strong product recommendation, and sends the customer to their Personal USANA.com Website to shop. The customer completes a purchase. At this point, the customer is now connected to Associate B’s organization.
• Sometimes people manually clear their cookies on their devices. This erases all the data on their devices. This is not something you or USANA can control. This is why it’s important to always share your Personal USANA.com Website, Share Lists, or Share Links when promoting your business.
• USANA corporate provides outreach services on behalf of its Associates—for example, our Customer Email Campaign or targeted email campaigns highlighting new or featured products. Cookies and customer IDs both allow us to track your customers, which means that when your customers interact with ads or emails sent by USANA corporate, you receive credit for any sales resulting from  these interactions.

Q. What is a “subdomain,” and can I change it to anything I want?
A. The subdomain of your Personal USANA.com Website is the part of the URL that comes before USANA.com. In this example, it is “yourname”: yourname.USANA.com. You can edit the subdomain in the My Website Settings page under My Account.

There are limitations to what subdomain you can choose.

• You cannot choose a subdomain that is already taken by another USANA business owner.
• You cannot choose a subdomain that contains any vulgarities.
• You cannot choose a subdomain that violates or suggests to violate any of the policies within your Associate or Distributor agreement, most importantly these three policies: Associate-created materials; product claims; income representation. Read more about these policies under the training tab in the hub.

If your subdomain is found to be non-compliant or misleading, you may be asked to choose another subdomain by our Ethics Department.

Q. What is the difference between a Personal USANA.com Website and a Personal Web Page?
A. Your Personal USANA.com Website looks exactly like USANA.com—because it is USANA.com. Any time we update the site—with a new product or promotion, more information about an athlete partnership, or new technology—your website is updated, too. Because of your unique URL, your information is displayed on your site, and any sales resulting from someone clicking on your URL go directly to your business.

In early 2021, your Personal Web Page will automatically take on the look and feel of the USANA.com website without needing the addition of the /share in the URL. This means your site will always be up to date with the latest USANA information, products, and promotions and will require very little to no maintenance on your part.

Q. What if I don’t want to use either of these options to promote my business?
A. That’s okay! There are many third-party website builders you can use to create a website showcasing your unique brand. Promote your business however you’d like as long as you follow USANA’s policies and procedures for compliant marketing.

Additionally, USANA provides several resources to help you build your business online through social media, email, or text:

• Share Lists—customize a list of products, create a unique URL to share with family or friends, and receive credit for any sales from each link. Learn more under My Business > Tools.
• Customer Connect App for Android and iPhone—unique customer management tool to make sharing USANA from your phone simple and easy.
• Hub App for Android and iPhone—access your back office and USANA tools and information from anywhere.
• Share USANA Media Center—USANA-branded social media shareables, PowerPoints, videos, and more to download and share via email or on your social media accounts.
• Four Free Business Reports—track your progress as a USANA business builder using the Celavive Bonus, PaceSetter Report, Preferred Customer, and Volume Report. Find them under My Business > Business Reports.

Q. I currently share my current Personal Web Page URL and/or my current Mimicked USANA.com URL that ends with /share. What do I have to do to make sure people can still access my USANA website once the updates happen in early 2021?
A. Nothing. The URLs you’ve shared still work. Your current Personal Web Page URLs direct to the updated USANA website. If you use the Mimicked USANA.com, your URL ending with /share you no longer have to add the /share to the end of the URL for people to access your website.

Q. I currently have multiple Personal Web Pages because of my subscription to the Business Accelerator Suite. Will these URLs still work?
A. Yes. If you previously purchased multiple Personal Web Pages, you will still have these URLs at your disposal to help promote your business. They will point to a Personal USANA.com Website where customers can shop, just as they did before. You will be able to change your story or your favorite products on each of these URLs. Visit My Website Settings under My Account to make updates on each of these URLs.

Q. What will I have to do when my Personal Web Page takes on the new look and feel of USANA.com in early 2021?
A. Once this update takes place, you will want to visit My Website Settings under My Account to update all your settings for your site:

• Write your story. You can also choose to use the default USANA story.
• Select the products you want to feature. You may also choose to highlight the top-selling products in your market.
• Connect your social media profiles to your account and make sure your contact information is correct.
• Choose whether you want to advertise the USANA business opportunity.
• Update your photo.

Q. I put time and effort into my old Personal Web Page (PWP). Why can’t I keep it?
A. We understand some USANA business owners took the time and energy to update their old sites.  However, the sales numbers showed that the design and content of the PWPs were not effective at generating sales. Out of the hundreds of thousands of business owners who activated their websites around the globe in the past six years, only 1,633 sites made any sales at all.  And of those, the majority—1,311—made 10 or fewer sales.

With this update, we can better control the branding and update the content of these pages regularly, so you can feel  confident sending customers to your site and using it to promote your business. We’ll also  offer training on using these websites as one of the easiest ways to connect customers and team members with the products and business.

Direct selling companies frequently use this style of website as the preferred method for providing business owners with a way to connect customers to products and services, and keep track of sales.

Q. Does my Personal USANA.com Website have Search Engine Optimization (SEO) features?
A. Our number one goal with providing websites for our independent business owners is to provide you with a place to send customers when you make personal connections with people who want to purchase products or who are interested in owning a USANA business.
If your goal is to build an online presence for your business through SEO, we suggest you buy a website domain outside of the USANA URLs we provide. That way, you are in control of your online presence, your SEO and digital reputation management, and where you appear in search results.

Q. How will using this website help my business?
A.

• This website is your personal online storefront. When someone purchases product from your URL, you get the credit.
• It’s professional, easy to set up, and  simple for your customers to shop and buy, on desktop or on mobile.
•  Choose whether you want to advertise the business or simply sell product.
• It’s always branded, always up-to-date, and easy for your new team members to set up, too, so they can get started quickly and easily with their new USANA businesses.
• When we update the shopping experience, your website gets updated too— with no extra effort on your part.

Q. How does the Personal USANA.com Website work when sharing the URL with someone in another market?
A. When sharing your website with someone in another market, a few changes happen:

• Your potential customer sees the site in their market and language, which means they may see a different homepage and shop page ads, and content.
• Your potential customer can shop products in their market, which may differ from what’s available in your market. But you’ll still receive credit for the sale.
• If you have chosen to showcase your favorite products on your Personal USANA.com Website, your potential customer in another market will see their market’s top-selling products instead. Not all products are available in all markets, and we want the content the customer is seeing to be relevant to them.

Q. I use Internet Explorer and can’t view or update My Website Settings.
A. The My Website Settings page is not compatible with Internet Explorer. We recommend   downloading a different web browser to access your settings page. The settings page will work with Chrome, Firefox, Safari and most other commonly used web browsers.

Q. What is Google Tag Manager and how do I use it?
A. Google Tag Manager is an advanced feature that can be added to your Personal Web Page (PWP). The addition of Google Tag Manager gives you analytic capabilities to better tailor your PWP to your business.

Visit this tutorial for more information on Google Tag Manager and the data it can potentially provide.

Click here for instructions on how to set up and install Google Tag Manager